Our Services

Services

We are happy to take over the set-up and expansion of the entire performance marketing or individual channels.

Please also have a look at our references.

Multiple Expertise

Channels we love to scale

Google SEA & SEO (Paid Ads & Organic) / Google Shopping

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Google SEA & SEO (Paid Ads & Organic) / Google Shopping

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We position your portfolio optimally in the popular search engines such as Google & Bing

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On workshop basis we define together with you the strategy to reach your goal

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Our claim is to maintain and further optimize the achieved goal through continuous reporting & constant exchange

Social Media Facebook, Instagram, Pinterest and TikTok

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As a certified Facebook partner, we regularly take advantage of training opportunities and direct support from Facebook

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Through A/B testing, we test different target groups as well as ad formats & creatives to achieve the best conversion possible

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No matter if B2B or B2C – through the demo- and psychographic data of the users we have the possibility to address exact target groups

Amazon Ads & Amazon DSP Ads Management

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The largest online marketplace is ideal for targeting ads to specific audiences

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Amazon offers a wide range of advertising options from banners to audio & video ads to sponsored products

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We are happy to advise & support you in the implementation and are certified partners for Amazon DSP Advertising

Streaming Media: YouTube & Spotify

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Video & audio streaming services have experienced enormous growth in recent years

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Yet the placement of advertisements is often not quite trivial

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With our experience, we advise our customers on how possible campaigns on streaming services make sense along the customer journey and take over the implementation

Powerful Tools

Consulting Arenas

Growth Strategy

Growth Strategy

Our goal is to win new customers with the help of a well thought-out customer journey and a growth funnel adapted to your company. In doing so, we like to proceed according to the AARRR Framework (Pirate Metrics):

• Acquisition
• Activation
• Retention
• Referral
• Revenue

Channel Mix

Channel Mix

Performance marketing is defined by the best possible mix of online channels:

• Google Ads
• Social Media Ads (Facebook, Instagram, Pinterest, TikTok)
• Social Network Ads (Xing, LinkedIn)
• Retargeting

• Influencer Marketing
• Media Ads YouTube Ads & Spotify Ads

• Amazon Ads Marketing & Amazon DSP

Neukundengewinnung

New customer acquisition

With granular targeting approaches on social media channels and exact and largely matching keywords in Google Ads and Search, our goal is to acquire potential new customers.

In addition to an analysis of the existing customer segment, structured tests are necessary to develop new target groups in the marketing channels.

Reporting & Controlling

Reporting & Controlling

On the basis of weekly reports, we transparently communicate the development of the measures and coordinate budget and improvement opportunities in order to further increase the ad & campaign performance.

In doing so, we will adapt to your ad budget and allocate it efficiently to the various performance marketing channels, with the goal of achieving low new customer costs or a high ROAS.

Performance Marketing

Focus on growth

As an entrepreneurial performance marketing agency, our focus is on building a holistic performance marketing structure with transparent business impact.

Scaling & Marketing Controlling

Besides the basics of tracking, reporting & controlling as well as the evaluation & management of freelancers, agencies and other trades, we focus on revenue growth, growth, scaling of customer acquisition. We have achieved success in general online commerce, D2C e-commerce, subscription business model, pure digital or app-based business models.

 

Marketing Strategy & Hypotheses

By performance marketing we mean a continuous improvement of an online marketing campaign strategy by expanding and testing hypotheses.

By measuring the relevant marketing & business key figures, the advertising budget can be used efficiently and appropriately. The goal of performance marketing is to achieve as many conversions (sales, closings, downloads, etc.) as possible.

BLACK FLAG AGENCY – Performance MARKETING

For the performance of our customers

We work with and for successful companies of different sizes and setups.
From global brands to regional mid-sized companies, young start-ups and ambitious scale-ups.